AI users regard it as a co-worker

Despite the popular belief that organizations derive value from artificial intelligence (AI) at the expense of the individuals they employ, and that AI-driven automation could lead to the displacement of workers, 60% of employees view AI as a collaborator and not a job threat. And organizations with employees who derive value from AI are 5.9 times more likely to see significant financial benefits from it than organizations whose employees do not derive value from AI,

These are the main findings of a report from MIT Sloan Management Review (MIT SMR) and Boston Consulting Group (BCG), entitled Achieving Individual and Organizational Value with AI. It presents results from the sixth consecutive research effort between MIT SMR and BCG on artificial intelligence and business strategy. It includes results from a global survey of 1,741 managers, and interviews with 17 executives, representing more than 100 countries and 20 industries, on the use of AI at work. According to the report, individuals derive personal value from AI when using the technology enhances their self-determination, which includes their competence, independence and relationships.

“The use of AI in business is now pervasive. Many technologies have embedded, even hidden, AI components that workers may not even be aware of. When everyone is using AI to some degree — and getting value from it — problems become familiar,” said Sam Ransbotham, professor of analytics at Boston College and guest editor for MIT’s Artificial Intelligence and Business Strategy research initiative. SMR. “For example, the idea that managers who use AI will replace managers who don’t use AI loses meaning when everyone is using AI.”

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Understanding the extent of AI at work
The use of AI is so pervasive that individual workers may take on some of their applications. According to the results, 66% of individuals reported that they do not use AI or at least use it. But when prompted with specific examples of AI-enhanced business applications, such as office productivity applications, calendar schedulers, and customer relationship management software, 43% of these respondents admit to regularly or sometimes using business products with AI . (See Figure 1.)

“When people don’t know that AI is using AI they have a harder time recognizing its value,” said François Candelon, global director of the BCG Henderson Institute and co-author of the report. “But our research shows that employees who consciously use AI are 1.6 times more likely to find individual value and 1.8 times more likely to be satisfied with their jobs than those who don’t realize they use AI.”

Mandating the use of AI is a critical step in overcoming resistance

Interviewees and survey respondents cited mandating the use of AI as an important first step in overcoming resistance. Mandatory use of AI increases the likelihood of its use: individuals who need to use AI at work are three times more likely to use the technology regularly than those who do not need to use it professionally. But managers should ensure that individuals have agency. Individuals who can defeat AI are 2.1 times more likely to regularly use AI compared to those who cannot defeat it. Additionally, managers who lead by example by using AI with their teams are 3.4 times more likely to promote regular AI use among individual team members than managers who do not.

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“Trust is only one factor driving the adoption of AI: Needing to use it. Watch your boss use it. The ability to overcome. All of these contribute to adoption, especially in the early stages of AI deployment,” notes David Kiron, MIT SMR editorial director and co-author of the report.

The impact of AI on job satisfaction, competence, and co-worker interaction

According to the report, 64% of survey respondents personally derive at least moderate value from the use of AI. These workers are 3.4 times more likely to be satisfied in their jobs than employees who do not get value from AI. Only 8% of global survey respondents are less satisfied with their jobs because of AI.

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Individuals who receive AI-based recommendations to improve their performance are 1.8 times more likely to feel more competent in their roles than those who do not. Additionally, employees who work in organizations that invest in AI that improves the quality of decision-making in matters such as operations scheduling, inventory management, and marketing return on investment (ROI) are 1.5 times more likely to perceive individual value from AI in compared to those. are in organizations that do not invest in this type of AI.

In addition to helping employees feel more empowered in their job performance, the survey showed that many respondents think the use of AI has improved interactions with their team members (56%), their managers (47%), and others in their departments. (52%).

“To reap the financial and organizational benefits of AI, managers must promote a cycle of good use and value at the individual level by building trust, understanding, agency and awareness of the technology,” said Shervin Khodabandeh, senior partner and managing director. at BCG, co-leader of GAMMA in North America, and co-author of the report. “The relationship between individual value and organizational value from AI is additive, not zero sum.”


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